I redesigned the Orbit 12 pack mint and fruit variety boxes and trays so as to make them fit the rest of the Orbit brand. This was a student collaboration between Interbrand and Miami University.
This image shows the plastic wrap with graphics printed on it. The “O” pattern is clear and shows a hint of the patterned box underneath.
Once the plastic wrap is removed, a patterned box is revealed. All of the individual mint gum packs are stored inside.
The shipper is diecut so as to not obscure the impactful Orbit “O” when it’s on shelf.
This showcases the front and back graphics of the plastic wrap along with the unwrapped box.
© Erin Killinger 2012-2023 All Rights Reserved.
